Salesforce Media Cloud Accredited Professional : AP-217

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Salesforce Media Cloud Accredited Professional Sample Questions:

1. A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

A) Configure a product using Product Designer and associate the product to an Ad Space Specification.
B) Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.
C) Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.
D) Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.

2. A customer, who is already using the Media Cloud Advertising Sales Management (ASM) application, needs the ability to create and edit templates, while also being able to generate documents.
Which two managed permission sets are required for this?
Choose 2 answers

A) DocGenInd CME Designer User
B) DocGenInd CME Runtime User
C) MediaCloudPlus Runtime
D) DocGenInd CME Digital Experience User

3. What are two roles of Marketing Cloud Intelligence in Media Cloud?
Choose 2 answers

A) Acts as a data lake for customer data insights
B) Campaign reporting using Media Cloud and Ad Server data
C) Acts as a customer data platform
D) Campaign performance using Media Cloud and Ad Server data

4. An Administrator is mapping a user to Media Cloud personas. In the current role, the user builds media plans from request for proposals (RFPs), reviews past performance to gain insights, and proposes proactive solutions.
To which persona should the user be mapped?

A) Yield Manager
B) Media Planner
C) Ad Ops
D) Designer

5. Which two objects should a Consultant ensure the user has write access to, for the Seller to create media plans for Digital products using the Advertising Sales Management (ASM) Create Media Plan OmniScript?
Choose 2 answers

A) Media Content Title
B) Order
C) Ad Quote Line
D) Quotes

Solutions: