Salesforce Marketing Cloud Personalization Accredited Professional : AP-216

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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. Which ETL Feed is used to bring Campaign tracking data from Marketing Cloud messaging & Journeys or Pardot?

A) Product ETL
B) Transaction ETL
C) External Email Campaign Events ETL
D) Manual Segment ETL

2. A business user created a segment to track everyone that has looked at the homepage today. How long does it take for a web visitor to join the segment after viewing the homepage?

A) 1 hour
B) Real-time
C) 15 minutes
D) 30 minutes

3. How does a marketer perform an A/B test in Web Campaigns?

A) Create multiple web campaigns
B) Create multiple web templates
C) Create multiple events
D) Create multiple experiences

4. What would a marketer include in a Recipe if they want the visitor's affinity score to be taken into account when showing recommendations?

A) Exclusion
B) Booster
C) Variation
D) Ingredient

5. During discovery, a solution architect works with a customer to define which three things before a developer implements the sitemap?

A) Attribute Model
B) Site Catalog
C) Datasets
D) Site Architecture
E) ETL Feeds

Solutions: