Salesforce Certified Marketing Cloud Email Specialist - Marketing-Cloud-Email-Specialist Exam Questions
QUESTION NO: 1
A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least number of steps?
A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least number of steps?
Correct Answer: A
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QUESTION NO: 2
A marketer wants to store all the attributes fora triggered send within a data extension.
Which configuration is required when creating the data extension for this triggered send information?
A marketer wants to store all the attributes fora triggered send within a data extension.
Which configuration is required when creating the data extension for this triggered send information?
Correct Answer: C
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 3
After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?
After receiving approval from their team, a marketer scheduled a promotional email tend. After the send was scheduled arid the team was notified, they received additional feedback which called for edits to the email copy.
Where should the marketer cancel the send?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 4
A marketer at Northern Trail Outfitters is asked about whether there is an actual requirement of a dedicated IP to send emails.
What is akey differentiator to get a dedicated IP rather than using a shared one?
A marketer at Northern Trail Outfitters is asked about whether there is an actual requirement of a dedicated IP to send emails.
What is akey differentiator to get a dedicated IP rather than using a shared one?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 5
Northern Trail Outfitters (NTO) has expanded into 15 new countries andneeds to send localized content. NTO works with an agency to provide the translations, but they lack email developer resources.
What should NTO do to create and send localized content at scale?
Northern Trail Outfitters (NTO) has expanded into 15 new countries andneeds to send localized content. NTO works with an agency to provide the translations, but they lack email developer resources.
What should NTO do to create and send localized content at scale?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 6
Following a batch email sent. Northern TrailOutfitters wants to update an email link's URL.
Which action should be recommended?
Following a batch email sent. Northern TrailOutfitters wants to update an email link's URL.
Which action should be recommended?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 7
Northern Trail Outfitters (NTO) notices that some of itsunsubscribe reasons are related to Reply Mail Management (RMM). NTO does not have RMM in its account.
What contributes to these unsubscribe reasons?
Northern Trail Outfitters (NTO) notices that some of itsunsubscribe reasons are related to Reply Mail Management (RMM). NTO does not have RMM in its account.
What contributes to these unsubscribe reasons?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 8
Northern Trail Outfitter (NTO) is warning up a new IP address primarily for a new product line. Initially, NTO wants to move some of its lower-volume transactional sends onto this new IP.
Where should NTOupdate the IP configured for these sends?
Northern Trail Outfitter (NTO) is warning up a new IP address primarily for a new product line. Initially, NTO wants to move some of its lower-volume transactional sends onto this new IP.
Where should NTOupdate the IP configured for these sends?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 9
Northern Trail Outfitters (NTO) wants to grow its number of email subscribers.
Which action follows best practices to increasesubscribers?
Northern Trail Outfitters (NTO) wants to grow its number of email subscribers.
Which action follows best practices to increasesubscribers?
Correct Answer: C
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 10
A marketing manager notices emails clustered with images that are inconsistent with branding guidelines.
Which step should they take to restrict the types of content within the content slot?
A marketing manager notices emails clustered with images that are inconsistent with branding guidelines.
Which step should they take to restrict the types of content within the content slot?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 11
Amarketer is asked to create a sendable data extension from various tables including orders, subscribers, and product line items. The resulting data extension will be used as an entry source fora journey.
Which tool should help create this table?
Amarketer is asked to create a sendable data extension from various tables including orders, subscribers, and product line items. The resulting data extension will be used as an entry source fora journey.
Which tool should help create this table?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 12
The marketing team has been troubleshooting why an email was not sent to 10% of the audience within the data extension. When they review the tracking for the job ID, they see 0 subscribers were held or unsubscribed.
Which additional issues should they consider?
The marketing team has been troubleshooting why an email was not sent to 10% of the audience within the data extension. When they review the tracking for the job ID, they see 0 subscribers were held or unsubscribed.
Which additional issues should they consider?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 13
Northern Trail Outfitters sends out 50, 000 emails on a Friday. On Monday morning, the marketing team has to go through out-of-office messages and unsubscribe messages to find customer responses to the email.
Which feature should help the team?
Northern Trail Outfitters sends out 50, 000 emails on a Friday. On Monday morning, the marketing team has to go through out-of-office messages and unsubscribe messages to find customer responses to the email.
Which feature should help the team?
Correct Answer: C
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 14
A marketer wants to send emails to segments that are created from multiple data extensions on a daily basis.
The daily sends kicks off a complex campaign with multiple messages in both Email and Mobile Which action should they take to execute the campaign?
A marketer wants to send emails to segments that are created from multiple data extensions on a daily basis.
The daily sends kicks off a complex campaign with multiple messages in both Email and Mobile Which action should they take to execute the campaign?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 15
Northern Trail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers.
Which action ensures NTO's sending reputation remains intact?
Northern Trail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers.
Which action ensures NTO's sending reputation remains intact?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
