Salesforce Certified Data 360 Consultant (Data-Con-101) - Data-Cloud-Consultant Exam Questions

QUESTION NO: 1
A Data 360 Consultant recently discovered that their Identity Resolution process is matching individuals who share email addresses or phone numbers but are not actually the same individual. What should the consultant do to address this issue?

QUESTION NO: 2
A Data 360 Consultant needs to provide real- time, multidimensional analytics for a derived insight, " Net Profit " , to be used within Tableau Next. The requirements specify that the metrics must be as up to date as possible while allowing users to dynamically filter by region, period, and product category. Which approach should the consultant take?

QUESTION NO: 3
Northern Trail Outfitters (NTO) wants to create a segment where a unique record is created in the published audience for every transaction a customer completes. If a customer makes three separate purchases, the resulting segment should contain three distinct entries for that customer to allow for transaction- specific messaging. All transactions are mapped to the Sales Order data model object (DMO), and NTO is using Identity Resolution to unify customers on the Unified Individual DMO. Which configuration should a Data
360 Consultant use to meet this requirement?

QUESTION NO: 4
A financial services firm specializing in wealth management contacts a Data 360 Consultant with an Identity Resolution request. The company wants to enhance its strategy to better manage individual client profiles within family portfolios.
Family members often share addresses and sometimes phone numbers but have distinct investment preferences and financial goals. The firm aims to avoid blending individual family profiles into a single unified profile to maintain personalized service and accurate financial advice.
Which Identity Resolution strategy should the consultant put in place?

QUESTION NO: 5
Data 360 receives a nightly file of all ecommerce transactions from the previous day. Several segments and activations depend upon calculated insights from the updated data in order to maintain accuracy in the customer ' s scheduled campaign messages. What should the Data 360 Consultant do to ensure the ecommerce data is ready for use for each of the scheduled activations?

QUESTION NO: 6
A Data 360 Consultant wants to use Data 360 Clean Rooms to collaborate with a partner. Which statement is true regarding data security in this environment?

QUESTION NO: 7
What is a reason to create a formula when ingesting a data stream?