IBM Tealeaf Customer Experience Management V8.7, Business Analysis - C2080-474 Exam Questions
QUESTION NO: 1
Refer to the following hit attribute configuration:
The hit attribute above is used as the value in the event configured here:
The following is a sample of RSP data from the site:
Given this RSP data, what will be the event output?
Refer to the following hit attribute configuration:
The hit attribute above is used as the value in the event configured here:
The following is a sample of RSP data from the site:
Given this RSP data, what will be the event output?
Correct Answer: C
QUESTION NO: 2
The marketing department wants to track the value of goods in the shopping cart at the moment when customers abandon, in order to develop a report on the total revenue currently lost through abandonment. An event has been created to identify and store the value of the shopping cart present in the response. Which tracking option should be used for this event?
The marketing department wants to track the value of goods in the shopping cart at the moment when customers abandon, in order to develop a report on the total revenue currently lost through abandonment. An event has been created to identify and store the value of the shopping cart present in the response. Which tracking option should be used for this event?
Correct Answer: C
QUESTION NO: 3
An online banking customer is capturing mobile session traffic in IBM Tealeaf. An analyst for the online bank is interested in which operating systems and mobile devices (brand and model) visitors use the most when they attempt to schedule a bill payment.
The analyst also wants to know whether the customer is successful in scheduling the bill payment on the device and operating system. The analyst creates a report group named Bill Pay Properties. How should the analyst create the report group?
An online banking customer is capturing mobile session traffic in IBM Tealeaf. An analyst for the online bank is interested in which operating systems and mobile devices (brand and model) visitors use the most when they attempt to schedule a bill payment.
The analyst also wants to know whether the customer is successful in scheduling the bill payment on the device and operating system. The analyst creates a report group named Bill Pay Properties. How should the analyst create the report group?
Correct Answer: B
QUESTION NO: 4
Which statement about Ratio Reports is true?
Which statement about Ratio Reports is true?
Correct Answer: C
QUESTION NO: 5
An event modeler has created a new event that fires at the end of a session. Which would NOT receive a value?
An event modeler has created a new event that fires at the end of a session. Which would NOT receive a value?
Correct Answer: B
QUESTION NO: 6
An online retailer has been promoting high end product categories on their site, in an attempt to increase the average order value. An analyst at the online retailer is responsible for optimizing the conversion funnel and wants to analyze abandonment for visitors with high cart values ($500 or higher). The analyst also wants to be able to compare this segment of abandoned visitors to abandoned visitor segments with moderate cart values (>=$100 and <$500) and low cart values (<$100). Which dimension configurations should the analyst use?
An online retailer has been promoting high end product categories on their site, in an attempt to increase the average order value. An analyst at the online retailer is responsible for optimizing the conversion funnel and wants to analyze abandonment for visitors with high cart values ($500 or higher). The analyst also wants to be able to compare this segment of abandoned visitors to abandoned visitor segments with moderate cart values (>=$100 and <$500) and low cart values (<$100). Which dimension configurations should the analyst use?
Correct Answer: B
QUESTION NO: 7
An event modeler creates an event to look for an application specific error message in the Response. When should this event be evaluated?
An event modeler creates an event to look for an application specific error message in the Response. When should this event be evaluated?
Correct Answer: D
QUESTION NO: 8
In the business process scorecard a developer has defined the failure step to be a compound event. The conditions of this event use the output of all error events that may apply to the business process pages defined in the scorecard. Which evaluation should be applied to the error events in the compound failure event?
In the business process scorecard a developer has defined the failure step to be a compound event. The conditions of this event use the output of all error events that may apply to the business process pages defined in the scorecard. Which evaluation should be applied to the error events in the compound failure event?
Correct Answer: C
QUESTION NO: 9
A retail business wants to see a single report that shows how much revenue is coming from each of its ten affiliates. How would they construct the event for this report?
A retail business wants to see a single report that shows how much revenue is coming from each of its ten affiliates. How would they construct the event for this report?
Correct Answer: C
QUESTION NO: 10
An event modeler is tasked with creating a new hit attribute to capture the text displayed to customers on the home page. The modeler is also asked to provide a report of the values generated. The text value is displayed in a DIV tag on the home page called yCompanyDiv8?to provide a report of the values generated. The text value is displayed in a DIV tag on the home page called ?yCompanyDiv8? Which should the modeler use to configure the hit attribute?
An event modeler is tasked with creating a new hit attribute to capture the text displayed to customers on the home page. The modeler is also asked to provide a report of the values generated. The text value is displayed in a DIV tag on the home page called yCompanyDiv8?to provide a report of the values generated. The text value is displayed in a DIV tag on the home page called ?yCompanyDiv8? Which should the modeler use to configure the hit attribute?
Correct Answer: C
