Adobe Analytics Architect Master - AD0-E207 Exam Questions
QUESTION NO: 1
A company has a secure website that requires visitors to log in prior to accessing any content beyond the homepage. A visitor can log out manually, or their website will automatically log them out at the end of their browser session. The visitor must log back in to continue browsing.
The company has a business requirement to track the login status of their visitors.
Which three login statuses should the Architect recommend capturing? (Choose three.)
A company has a secure website that requires visitors to log in prior to accessing any content beyond the homepage. A visitor can log out manually, or their website will automatically log them out at the end of their browser session. The visitor must log back in to continue browsing.
The company has a business requirement to track the login status of their visitors.
Which three login statuses should the Architect recommend capturing? (Choose three.)
Correct Answer: A,D,E
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QUESTION NO: 2
An Architect advises a site developer to embed the Adobe Launch script in the <head> and to place the data layer before the closing </body> tag of a web page.
During testing, an Adobe Analytics page view call fires successfully. Several Adobe variables are not defined in the call. The embedded Launch script and the data layer are implemented correctly per the Architect's specifications.
What should the Architect do to resolve the issue?
An Architect advises a site developer to embed the Adobe Launch script in the <head> and to place the data layer before the closing </body> tag of a web page.
During testing, an Adobe Analytics page view call fires successfully. Several Adobe variables are not defined in the call. The embedded Launch script and the data layer are implemented correctly per the Architect's specifications.
What should the Architect do to resolve the issue?
Correct Answer: A
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QUESTION NO: 3
A company has a Tableau Dashboard that includes data from various sources including Adobe Analytics. The dashboard is updated weekly.
Which method should an Architect use to extract the data to be used with the dashboard?
A company has a Tableau Dashboard that includes data from various sources including Adobe Analytics. The dashboard is updated weekly.
Which method should an Architect use to extract the data to be used with the dashboard?
Correct Answer: B
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QUESTION NO: 4
A company has a website with many forms.
The company wants the ability to report on:
* Form errors per visit
* Form errors per form
* Successful form submissions
Which three variables should be used to meet these requirements? (Choose three.)
A company has a website with many forms.
The company wants the ability to report on:
* Form errors per visit
* Form errors per form
* Successful form submissions
Which three variables should be used to meet these requirements? (Choose three.)
Correct Answer: C,D,E
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QUESTION NO: 5
A retail company is tracking the following:
* An event for clicks on navigation
* An eVar for navigation items clicked on
* A conversion syntax merchandising eVar tracking navigation as a product finding method (PFM) The company is in the beginning stages of a site redesign and wants to optimize their navigation system.
Before they can optimize, the company needs to benchmark how effectively their current navigation system brings visitors deeper into the site to find products.
Which metric should the Architect use?
A retail company is tracking the following:
* An event for clicks on navigation
* An eVar for navigation items clicked on
* A conversion syntax merchandising eVar tracking navigation as a product finding method (PFM) The company is in the beginning stages of a site redesign and wants to optimize their navigation system.
Before they can optimize, the company needs to benchmark how effectively their current navigation system brings visitors deeper into the site to find products.
Which metric should the Architect use?
Correct Answer: D
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QUESTION NO: 6
A company has a business requirement to capture the following information on the order confirmation page of an ecommerce site:
1. Product Name (in eVar2)
2. Product SKU
3. Product Level Coupon Code (in eVarl)
4. Product Level Discount (in eventl)
A customer visits the site, searches for a smart phone, and purchases an Amaze Touch Pro for $700. The customer receives a discount of $70 by applying coupon code "SUMMER10". On the Order Confirmation page, the SKU appears in the data layer as "atp29 Which s.products syntax should be used?
Which s.products syntax should be used?
A company has a business requirement to capture the following information on the order confirmation page of an ecommerce site:
1. Product Name (in eVar2)
2. Product SKU
3. Product Level Coupon Code (in eVarl)
4. Product Level Discount (in eventl)
A customer visits the site, searches for a smart phone, and purchases an Amaze Touch Pro for $700. The customer receives a discount of $70 by applying coupon code "SUMMER10". On the Order Confirmation page, the SKU appears in the data layer as "atp29 Which s.products syntax should be used?
Which s.products syntax should be used?
Correct Answer: B
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