Salesforce Certified Marketing AssociateExam - Salesforce-Marketing-Associate Exam Questions
QUESTION NO: 1
Management at Northern Trail Outfitters wants to run a new campaign and has asked the marketing associate to prepare a data extension. Some fields match a previous data extension, but some need to be added.
How should the marketing associate create the data extension?
Management at Northern Trail Outfitters wants to run a new campaign and has asked the marketing associate to prepare a data extension. Some fields match a previous data extension, but some need to be added.
How should the marketing associate create the data extension?
Correct Answer: C
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 2
Northern Trail Outfitters wants to add new records to a data extension while retaining existing records during an import process.
What should an associate use when importing data into a Marketing Cloud Engagement data extension?
Northern Trail Outfitters wants to add new records to a data extension while retaining existing records during an import process.
What should an associate use when importing data into a Marketing Cloud Engagement data extension?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 3
According to GDPR principles, what is a company allowed to do after collecting personal data from a client?
According to GDPR principles, what is a company allowed to do after collecting personal data from a client?
Correct Answer: B
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QUESTION NO: 4
GDPR is a comprehensive privacy law that limits the use of subscriber data in which region?
GDPR is a comprehensive privacy law that limits the use of subscriber data in which region?
Correct Answer: A
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QUESTION NO: 5
Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts.
Which potential option violates CAN-SPAM specifications on subject lines?
Cloud Kicks (CK) has a very important new product launch coming up. CK has built an informative email to maximize awareness and interest. Management refused a giveaway as part of the campaign, but not deep discounts.
Which potential option violates CAN-SPAM specifications on subject lines?
Correct Answer: B
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QUESTION NO: 6
The marketing team at Cloud Kicks notices that several hard bounces have occurred in their last email send.
What is causing the email to hard bounce?
The marketing team at Cloud Kicks notices that several hard bounces have occurred in their last email send.
What is causing the email to hard bounce?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 7
Sending unsolicited emails puts brands and companies at risk. Repeated offenses lead to complaints and Internet Service Providers (ISPs) blocking emails.
Which of the following is considered best practice regarding unsolicited emails?
Sending unsolicited emails puts brands and companies at risk. Repeated offenses lead to complaints and Internet Service Providers (ISPs) blocking emails.
Which of the following is considered best practice regarding unsolicited emails?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 8
Northern Trail Outfitters is sending out email confirmations to customers each time their order has been received. A marketing associate has been tasked with setting up an automated Journey to fulfill this requirement.
Which configuration option should the associate select to ensure this is a transactional send?
Northern Trail Outfitters is sending out email confirmations to customers each time their order has been received. A marketing associate has been tasked with setting up an automated Journey to fulfill this requirement.
Which configuration option should the associate select to ensure this is a transactional send?
Correct Answer: B
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
QUESTION NO: 9
A marketing associate needs to import a CSV file into a data extension.
Which delimiter should the associate select to correctly import this file type?
A marketing associate needs to import a CSV file into a data extension.
Which delimiter should the associate select to correctly import this file type?
Correct Answer: A
Explanation: Only visible for Pass4Test members. You can sign-up / login (it's free).
